Rich Mix - Pete Fraser

I learnt a lot while at the Rich Mix centre for the day. I found the presentation from Pete in the morning very useful and although most of his tips we already know and putting into prctice. However hearing him telling us that what we are doing is right is a big confidence boost.

I made notes during his presentation. This is what I wrote:

Music Videos:

• lasts the length of the song (and sometimes longer)
• features the artist (usually but not always)
• can tell a stroy (but usually doesnt)
• is a performance

The History of Music Videos
A Colour Box - Len Lye



This video was one of the first music videos. This is made by different rolls of film using drawing and spots of ink. Through the video you can see that the post office is advertised and its prices. This is because when music videos were first introduced they were sponsered by a company and this was a form of advertising for that company; in this case it was the post office.

The Soundies

These were early music videos which were played on video juke boxes. 4000 of these were placed in American restaurants/diners. These showed newly released music videos, for example 'From Fram Sauce' by Nat King Cole was should on these. However they were soon taken away because they were said to be too 'sexual'.



The Beatles